Nevada Leaps For sweetFrog

sweetFrog Frozen Yogurt, the nation’s leading frozen yogurt chain, is expanding its customer reach in Reno with two additional locations previously operated by U-Swirl.

Multi-unit franchisees Larry Copponi and Gary Ricco have a proven track record at their two existing locations in Reno and Sparks.  “We’re excited to welcome new and returning customers to our newest sweetFrog stores,” said Ricco. “People walk into a yogurt shop with a smile, but we want them to walk out with a bigger smile – that’s the sweetFrog brand. This summer, we’re reconnecting with the community, including local high schools, families, and frozen yogurt fans of all ages.”

In addition to a subtle interior design change and sweetFrog signage, the newly acquired stores in Sparks and Reno will feature play centers for families with small children.