Understanding The SweetFrog Franchise Costs
The Sweet Path to Ownership
Thinking about jumping into the exciting world of frozen yogurt? Joining the sweetFrog family means plugging into a brand that’s already done the heavy lifting for you. We’ve spent years building a loyal following and strong brand awareness, with a business model that’s as fun to run as it is to visit. This industry continues to show incredible strength, with frozen yogurt boasting a lasting appeal and a market value of nearly $2 billion. Whether you’re a first-time entrepreneur or a seasoned pro, the sweetFrog franchise opportunity is designed to be accessible, community-focused, and ready for you to hit the ground running.
But before you can decide if sweetFrog is the right fit for you, the most crucial step in your journey is gaining a clear understanding of the franchise costs required. Being financially prepared ensures you can move through the discovery process with confidence, knowing exactly what to expect and how your budget aligns. By tackling the numbers first, you also remove the uncertainty that can stall your progress, allowing you to move forward and focus on building a vibrant gathering space for your community.
Planning Your Budget: sweetFrog Franchise Costs
Gaining clarity on the franchise costs is an essential part of bringing the sweetFrog experience to your neighborhood. We prioritize transparency by providing a straightforward look at the investment required for each of our unique business models:
Traditional Storefront:
- Initial Franchise Fee: $30,000
- Estimated Investment Range: $256,500 to $658,500
Kiosk/Counter:
- Initial Franchise Fee: $20,000
- Estimated Investment Range: $111,350 to $394,500
Mobile Vehicle:
- Initial Franchise Fee: $10,000
- Estimated Investment Range: $122,900 to $275,300
These ranges provide the flexibility you need to choose a model that fits your specific market goals. Beyond the physical setup, your franchise costs grant you access to a comprehensive training program and the ongoing guidance of our operations team. We ensure you have the tools to grow your business, improve sales, implement marketing strategies, and attract guests from day one.

Start Your Frozen Yogurt Franchise with sweetFrog
We’re looking for motivated individuals who are ready to bring a little more sweetness to their corner of the world. Ready to trade in the “what-ifs” for a “grand opening” sign? The journey to becoming a sweetFrog owner is paved with support, bold branding, and a customizable product that resonates with all ages. By understanding the franchise costs upfront, you can step into this venture with the confidence of a leader who knows their numbers and has a world-class team backing them up.
The first move is simple: visit our research pages to dive deeper into our franchise models, startup costs, and support systems. When you feel ready to explore the specifics for your local market, please fill out our inquiry form here. Once submitted, a member of our franchise development team will reach out to learn more about your goals, answer any questions, and help you start your journey with sweetFrog.